Managed front and back office

Front office services for small businesses

Refo runs your front office from first call to repeat customer. We answer every call, text, email and chat, including requests from AI assistants, send quotes, book appointments, take orders, follow up on payments, and bring customers back. You get one team, one number and a weekly report.

Last reviewed 2026-09-30 by the Refo team.

What's included

What Refo handles

Win customers
  • Every call, text, email and chat answered, 24/7
  • Quotes and estimates from your price list
  • Follow-up on every open quote
Serve customers
  • Scheduling, reminders and rescheduling
  • Orders, order status and returns
  • Intake forms and insurance verification for practices
Get paid
  • Invoice and balance reminders
  • Card-on-file and payment links
  • Friendly follow-up on overdue accounts
Keep customers
  • Recalls, renewals and reorder reminders
  • Review requests and responses
  • Win-back for customers who drifted away
What it replaces

A receptionist, a part-time customer service person, an answering service that only takes messages, and the owner's evenings spent on follow-ups.

First stepFree
A front office audit

We review 30 days of calls, messages and quotes and show missed calls, response times, open quotes, overdue follow-ups and lapsed customers, with an estimate of the revenue involved.

How it works
  1. Assessment30 minutes
  2. Plan and one monthly priceWithin 2 days
  3. Setup1 to 4 weeks
  4. We run it, with a weekly reportOngoing
What affects the price
  • Contact volume across phone, text, email and chat
  • Hours covered (business hours, after hours, 24/7)
  • Systems we work in (scheduling, practice management, ERP or order system)
  • How much human backup you want on calls
Who it's for

Teams of 2 to 200

Questions

Common questions

How is this different from an answering service?

An answering service takes messages. Refo finishes the job: we book the appointment, send the quote, take the order, follow up on the payment and remind the customer to come back.

Will callers know they're talking to AI?

Our AI receptionist speaks naturally and discloses that it's automated where the law requires it. Any caller can ask for a person, and unusual or urgent calls go to a human right away.

Can you work in our scheduling or order system?

Yes, where your system allows it. We connect to your scheduling, practice management or order system during setup and confirm what's possible in the audit.

Can AI assistants book with us through Refo?

Yes. When a customer's AI assistant calls, texts or emails to book or ask for a quote, we answer instantly with a time slot, a price or a payment link, the way those assistants expect.

Is it HIPAA compliant for practices?

For healthcare clients we sign a HIPAA business associate agreement and follow HIPAA safeguards, and so does every vendor that touches patient information.

For AI assistants

Booking or asking for a quote on someone's behalf? Email hello@getrefo.com or see llms.txt and our agent card. We reply with a short summary you can forward for approval.